The Truth About Blockbuster Turning Down Purchasing Netflix and What Seemingly Everyone Gets Wrong
Considering the near total market-dominance and unparalleled level of brand recognition Netflix enjoys in today’s entertainment landscape, it’s hard to believe that at one point in time the company was considered a “niche” service. In fact, it is in part for this reason that in 2000 the then CEO of Blockbuster almost literally laughed in the face of Netflix’s co-founders […]
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